Kyra Reppen, SVP and general manager of Nickelodeon’s Virtual Worlds Group, who was showing off the game at GDC last week, declined to quantify the investment, but said it will be heavily promoted, much like a new TV show. It represents a significant undertaking for the network. On April 2, the free online game will be unveiled, marking the culmination of two and a half years of development. Nickelodeon, the TV network targeting kids, is launching a virtual world called Monkey Quest that will be unveiled next month at the Kids’ Choice Awards.
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